Breaking News on team name

[CRedskinsRule]

Originally Posted by Schneed10

This question is the very definition of hypothetical because it's never going to happen. It's not even an interesting debate subject.

The question is the ultimate profit loss analysis that snyder would look at before he changes the name. If he believes there is no fan loss by changing the name the chances go up that he will see a bottom line benefit to changing the name.

[Meks]

Originally Posted by CRedskinsRule

The question is the ultimate profit loss analysis that snyder would look at before he changes the name. If he believes there is no fan loss by chamging the name the chances go up that he will see a bottom line benefit to changing the name.

they'd sell the remaining crap off to stores or online retailers, who would continue to sell it, because, well, ppl would STILL buy it .... shit they would make current "Warriors" players jerseys as Redskins and call it a throwback .. Mitchell & Ness would have a field day.... and guess what? we'd still buy it.

Dans a smart business man, he'd figure it out. If anything the merchandise revenue as a whole would prolly rise for a few years. Unless the warriors uniforms sucked.

[Schneed10]

Originally Posted by CRedskinsRule

The question is the ultimate profit loss analysis that snyder would look at before he changes the name. If he believes there is no fan loss by changing the name the chances go up that he will see a bottom line benefit to changing the name.

If you think he's a straight bottom line guy then you haven't paid attention to the last 15 years. He certainly is interested in the bottom line, no argument there. But he's also interested in control and perception.

When he was vilified in the media he undertook an intentional PR effort to rehab his image.

He cares deeply about how he is perceived. He will not change the name after using the phrase "you can use caps" - he knows he will be perceived as caving.

You oversimplify by distilling it down to a straight cost/benefit conversation. Snyder's ego is paramount in this discussion.

[CRedskinsRule]

Originally Posted by Schneed10

If you think he's a straight bottom line guy then you haven't paid attention to the last 15 years. He certainly is interested in the bottom line, no argument there. But he's also interested in control and perception.

When he was vilified in the media he undertook an intentional PR effort to rehab his image.

He cares deeply about how he is perceived. He will not change the name after using the phrase "you can use caps" - he knows he will be perceived as caving.

You oversimplify by distilling it down to a straight cost/benefit conversation. Snyder's ego is paramount in this discussion.

Fair enough.