The LeBrons

FRPLG · 11-07-2006, 10:48 AM

I don't understand marketing campaigns any more. Are the Lebrons supposed to make me want to buy Nikes? I mean at least the old Jordan commercials we're like "It has to be the shoes". You know, they sorta hyped the shoe. Now these campaigns are just odd. They basically have nothing to do with the shoe. Weird concept.

He're's that meeting.
"Let's spend millions to hire a guy to promote our shoe except he wont really promtote it as much as just make overly produced commercials that have nothing to do with the shoe. That will surely make people buy our shoe. That is if they are smart enough to understand that by being in a Nike commercial (one not really about the shoes) we are implying that the shoe is good (without ever having even remotely inferred that) because Lebron is good and now my head will explode."

11-07-2006, 10:48 AM	#18
FRPLG MVP Join Date: May 2004 Age: 47 Posts: 10,164	Re: The LeBrons I don't understand marketing campaigns any more. Are the Lebrons supposed to make me want to buy Nikes? I mean at least the old Jordan commercials we're like "It has to be the shoes". You know, they sorta hyped the shoe. Now these campaigns are just odd. They basically have nothing to do with the shoe. Weird concept. He're's that meeting. "Let's spend millions to hire a guy to promote our shoe except he wont really promtote it as much as just make overly produced commercials that have nothing to do with the shoe. That will surely make people buy our shoe. That is if they are smart enough to understand that by being in a Nike commercial (one not really about the shoes) we are implying that the shoe is good (without ever having even remotely inferred that) because Lebron is good and now my head will explode."

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The LeBrons

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