An Inconvenient Truth

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Originally Posted by JoeRedskin

The problem in the insurance business is that standard market forces aren't always at work. The supply/demand market process assumes buyer and seller of equal resources and/or knowledge. In insurance, the sellers have huge advantages in both resources and knowledge. Even with multiple insurance companies, there are monopolistic forces at work. Given the competition between local and national companies, insurers can (and do) act in very anti-capitalistic ways (e.g. take losses in one market or policy type so that they can make it a cheaper product to undercut competition).

Insurance regulation is one of the oldest regulatory functions of government. There is a reason for that.

I see insurance Co. thats moving into an area that will cut their prices to pick up market share knowing that at some point that they will have to increase prices. I have seen them cut prices to pick up some of the market knowing that they will make money on other lines sold to te customer. They will also write policies in a strong market knowing that the customers may have a loss ratio higher than the premiums receivied but the INs. Co. will make money off the investment of the premiums. I have never seen them just take a loss to take market share from another co. but I guess it may happen. I just dont see why a company would want to grow off unprofitable business just to grow unless they are new to the area then that does happen.