Quote:
Originally Posted by sandtrapjack
The difference being that fans don't buy tickets to see Brandon Lloyd or buy his jersey. So Washington does not really make anything from his presence.
Johnson, on the other hand, sells jerseys and tickets which means millions of additional revenue for just being on the roster and on the field.
By dumping Lloyd, the Skins do not loose any fan revenue, because he does not exactly sell tons of fan merchandise.
By letting Johnson go not only does the Bengals take a substantial cap hit in dead money, but they would also loose some valuable fan revenue in addition to the cap hit.
Trust me there are more Chad Johnson Bengals jerseys being sold then there are Brandon Lloyd Redskins Jerseys.
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Sandtrap, that's as insightful as your boy Emmit Smith!
Don't know that player merchandise sales really factor into such deals that much, however if you look at the overall economic impact of having a certain player, e.g. Vick in Atl. before he let the dogs out, you may have a point. Does CJ sell tickets & market the team? I think so & that adds to his value in cincy, a small market.