Darrell Green does not support Redskin name change

[irish]

Originally Posted by SmootSmack

Actually it would be roughly $20-25 million per the latest estimates. And the Redskins would have to incur all of that cost. They split merchandise revenue with the rest of the NFL teams. That revenue is I believe in the mid to high 30s. So it's not boat loads of money they'd making when you think about it

What I think you arent considering is the fact that as this saga goes on the Skins will experience diminishing returns on their name and merchandise as people and companies beging to stay away from associating with an organization who's identity appears to support a racist and bigoted slur. (personally I dont think that but the perception is growing that is what the name is)

There will be upfront costs in the name change and I doubt the Skins will have to eat all the costs on this, but the long range returns will be greater as the Washington whatevers compared to the Washington Redskins.